GGD Ottawa presents: Data for Mental Health – November 20th

Shelley McKayOf the 6.7 million people who have a mental health problem, about one million are children and teenagers between nine and 19 years old. The high cost of treatment and care of teenagers with mental health concerns and the lack of available services is a serious problem in Canada. Emergency room visits often occur when youth are in a crisis state and outcomes for these youth are poor. Suicide is the second leading cause of death among Canadian youth. Suicide is influenced by social media as well as social and environmental factors.

Can social media data serve as an effective early warning system to help prevent such tragedies?

Join us on November 20th as strategic consultant Shelley McKay answers this question as she discusses the pilot project she is leading that will use social media, analytics and predictive models using keywords and phrases associated with known risk factors to identify suicidal behaviours/ideations at the earliest possible point. This project is a first in Canada and the outcome objective of the project is two-fold: proactive rather than reactive support for our youth and reduce the pressure on our region’s emergency rooms by proactively identifying youth in crisis and directing them to appropriate treatment.

Shelley is a strategic consultant living with PTSD, working to integrate mental health into National Health Strategy and to raise funds to deliver more mental health services.  She is a former Canadian National Team athlete and Woman of Distinction Award winner. Through keynote addresses and lobbying, Shelley shares her personal experiences and challenges in an effort to inform the public, media, employers, government and healthcare communities about the urgent need to build a more coordinated national healthcare strategy by including initiatives and strategies to meet the needs of people impacted by mental illness.

Event details:

When: Wednesday, November 20, 2013

Where:  SideDoor (18 York Street) NOTE NEW LOCATION

Time: Doors open at 5:30 p.m.

Event starts at 6:00 p.m. (including food order)

Event ends at 7:30 p.m.

Cost: $10.00 (does not include meals and drinks)

CLICK HERE to reserve your spot for Wednesday, November 20th. We hope to see you!


Thank you to our door prize sponsors!






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